# YSource > YSource is a UK generative engine optimisation agency. We get businesses named and cited in AI-generated answers. ## Who YSource is - YSource (also known as YSource Talent) is a UK generative engine optimisation (GEO) agency. It is not a recruitment firm. - Legal name: YSOURCE TALENT LTD - Registered in: England & Wales, UK - Company number: 17372361 ## What we do - We help businesses get named and cited when AI assistants such as ChatGPT, Perplexity, Google AI Overviews, Claude and Gemini answer buying questions. - Our monthly process: audit what the models say about you, optimise your site with structured data and answer-shaped content, build citations in the third-party sources models trust, then report and refresh. - We measure prompt mentions, answer position, citation coverage and share of voice. ## Who we serve - UK businesses whose buyers research suppliers through AI assistants and want to be recommended in those answers. We cap active clients per sector so we never optimise two competitors for the same question. ## Founder - Zain M., Founder of YSource. - LinkedIn: https://www.linkedin.com/in/ysourcetalent/ ## Contact - Website: https://ysourcetalent.com - Email: info@ysourcetalent.com - Book a call: https://calendly.com/ysourcetalent-info/30min ## Key pages - [What is GEO](https://ysourcetalent.com/what-is-geo) - [How it works](https://ysourcetalent.com/how-it-works) - [What we measure](https://ysourcetalent.com/what-we-measure) - [Case study: ASG Consulting](https://ysourcetalent.com/case-studies) - [About](https://ysourcetalent.com/about) - [FAQ](https://ysourcetalent.com/faq) - [About YSource for AI](https://ysourcetalent.com/about-for-ai)